Wednesday, April 29, 2020

The development of Free Jazz Essay Example For Students

The development of Free Jazz Essay All music has to develop into something new and by the late 1950s jazz was ready for a slight turn. A musical style called free jazz emerged with slight differences that has influenced most improvised music to this day. Some people despised this musics lack of set form. They found it difficult to listen to because of the missing order and lack of pre-planed notes. Others embraced the new music and its emphasis on random feelings of emotion. For the men that developed free jazz it was a journey to find the ultimate expression in music. There is no set definition for free jazz. In free jazz, musicians improvise freely without adherence to time keeping patterns, conventional solo versus accompaniment roles, or the preset arrangement of harmonies a chord progression that commonly guided improvisation in earlier styles.Free Jazz Encyclopedia Britannica Online We will write a custom essay on The development of Free Jazz specifically for you for only $16.38 $13.9/page Order now Ornette Coleman, one of the leading men in free jazz, when asked the definition of free jazz said In most music the composition determines the song, in free jazz, however, the song determines the composition. By this he means that in free jazz the song depends on what is going on around the musician instead of already determined notes. People could say that that is true with improvised music in general but in much of improvised music there are set chord progressions that limit the notes that can be played at certain times. Free jazz brought about a more open and natural type of improvisation in music. There are a few major common elements in free jazz. Some times the music is based on the moment. The musician would play based on the mood in the room. He would ignore the chords and rhythms of the piece and use the energy in the room to make the piece best for that particular time. Sometimes there is collective improvisation in which some or all of the musicians are improvising at the same time. This is difficult because the musicians do not know what the other musicians are going to play next. And sometimes there is an odd or free time signature, and then music does not follow a strict tempo. A good example of this is mentioned in the book All you need is Love: the story of popular music. It says Ornette Coleman slowed down or speeded up the tempo of his quartet at will, thus destroying all sense of regular meter or symmetry. These ideas developed over time in certain musicians and later other musicians learned these styles from them. It is difficult to tell the history behind of free jazz with the many men that helped develop it. There were two men mainly credited with developing this style: Ornette Coleman and John Coltrane. Both men had separate careers but both created his own kind of free jazz. Ornette Coleman was best known for free jazz. His Album Free Jazz is where the name of this music was derived. Inspired by the music of Charlie Parker, Coleman started  playing alto saxophone at 14 in 1944. When he started playing he made a mistake when reading the music. This mistake made him look at harmony and pitch differently. He later learned how to play the tenor saxophone and played in an RB band. People didnt like his playing because it was not proper blues. After playing with a couple of other bands he took work not related to music but still studied music theory. In the Mid 50s he found other musicians that respected his ideas. Doing some recordings he formed the Coleman Quartet and started playing at the New Yorks Spot Cafe. He later recorded several albums including Free Jazz. By the end of the 60s Coleman added electric guitars to his music and formed the band Prime Time. He called his music Harmolodics to symbolize the equal importance of harmony, melody and rhythm. .u58cc6d800878ca69ef47aaba9210fbb3 , .u58cc6d800878ca69ef47aaba9210fbb3 .postImageUrl , .u58cc6d800878ca69ef47aaba9210fbb3 .centered-text-area { min-height: 80px; position: relative; } .u58cc6d800878ca69ef47aaba9210fbb3 , .u58cc6d800878ca69ef47aaba9210fbb3:hover , .u58cc6d800878ca69ef47aaba9210fbb3:visited , .u58cc6d800878ca69ef47aaba9210fbb3:active { border:0!important; } .u58cc6d800878ca69ef47aaba9210fbb3 .clearfix:after { content: ""; display: table; clear: both; } .u58cc6d800878ca69ef47aaba9210fbb3 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u58cc6d800878ca69ef47aaba9210fbb3:active , .u58cc6d800878ca69ef47aaba9210fbb3:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u58cc6d800878ca69ef47aaba9210fbb3 .centered-text-area { width: 100%; position: relative ; } .u58cc6d800878ca69ef47aaba9210fbb3 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u58cc6d800878ca69ef47aaba9210fbb3 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u58cc6d800878ca69ef47aaba9210fbb3 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u58cc6d800878ca69ef47aaba9210fbb3:hover .ctaButton { background-color: #34495E!important; } .u58cc6d800878ca69ef47aaba9210fbb3 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u58cc6d800878ca69ef47aaba9210fbb3 .u58cc6d800878ca69ef47aaba9210fbb3-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u58cc6d800878ca69ef47aaba9210fbb3:after { content: ""; display: block; clear: both; } READ: Violent Music and It's Impact on children EssayBorn in 1926, Coltrane played the alto saxophone at the Ornstein School of music in Philadelphia. He was influenced by the music that was later known as RB. Starting his career he played with a couple big bands. While playing for Dizzy Gillespie Big band he switched to the tenor saxophone. While Coltrane was playing with the Miles Davis band in 1955, Davis was criticized for his choice of a saxophonist because of Coltranes awkward sound. He was fired from Daviss Band because of his heroin problems. That gave Coltrane the awakening he needed. He quit heroin and focused on his art. He worked with many well-know artists and released some recordings as a leader instead of a sideman. As his music evolved he studied world religions and music of different cultures allowing him to add more flavor to jazz. In the mid 60s he emphasized more on expression and put more aggressiveness in his music known as avant-garde, which is like free jazz. During the 50s and 60s men like Ornette Coleman, John Coltrane, and others developed a form of jazz know as free jazz that violated traditional structures, tonalities, forms, chord sequences, modes of improvisation, rhythms, and even the tempered scale. Free Jazz Dictionary of American Pop/Rock Some people do not like it because of its total disorder. Free jazz took classical jazz and brought it into the modern era.

Friday, March 20, 2020

Americas First Spy Satellites essays

America's First Spy Satellites essays Curtis Peebles is empowering readers with the newly declassified information on how the first American satellites were set into use for intelligence gathering. Through his book, The Corona Project: America's First Spy Satellites, the author gives detailed information on the birth of the satellite program by watching the Corona project from its beginnings in the late 1940s to the declassification of the project and its exhibitions at the Smithsonian's National Air and Space Museum. The book begins with a look into World War II and how the event of Pearl Harbor pressed the need for aerial reconnaissance. The first chapter gives the different technological challenges that had to be faced in order to achieve aerospace superiority. This chapter takes a close look into the development of the WS-117L reconnaissance satellite and how the two projects are related. The main thrust that the project received was from the launch of Sputnik I. With the Soviets now seemingly ahead, the author explains how the project was taken away from the Air Force who was failing with the WS-117L and passed the mission onto the CIA for the development of the Corona satellites. Peebles explains that the difference between the two programs is that the WS-117L promised almost real-time through radio-transmitted imagery while the Corona missions would drop the film from the nose cone for development. The engineering team faced numerous challenges in the task of getting the satellites into orbit as explained in chapter three. The chapter covers blundering trial after trial and the success finally achieved by Discoverer 13 after delivering its payload (an empty capsule) undamaged to the earth's surface. Peebles goes into depth about the first sets of films that were recovered and developed in chapters four through six and then goes into depth about how this new satellite program revolutionized the capabilities that the Ame...

Wednesday, March 4, 2020

Antonio López de Santa Anna, 11-Time Mexican President

Antonio Là ³pez de Santa Anna, 11-Time Mexican President Antonio Là ³pez de Santa Anna (February 21, 1794–June 21, 1876) was a Mexican politician and military leader who was President of Mexico 11 times from 1833 to 1855. He was a disastrous president for Mexico, losing first Texas and then much of the current American West to the United States. Still, he was a charismatic leader, and, in general, the people of Mexico supported him, begging him to return to power time and again. He was by far the most important figure of his generation in Mexican history. Fast Facts: Antonio Là ³pez de Santa Anna Known For: President of Mexico 11 times, defeated U.S. troops at the Alamo, lost much Mexican territory to the U.S.Also Known As:  Antonio de Padua Marà ­a Severino Là ³pez de Santa Anna y Pà ©rez de Lebrà ³n, Santa Anna, The man who was Mexico, Napoleon of the WestBorn:  February 21, 1794 in Xalapa,  Veracruz  Parents: Antonio Lafey de Santa Anna and Manuela Perez de LabronDied:  June 21, 1876 in Mexico City, MexicoPublished Works:  The Eagle: The Autobiography of Santa AnnaAwards and Honors:  Order of Charles III,  Ã‚  Order of GuadalupeSpouse(s): Marà ­a Inà ©s de la Paz Garcà ­a, Marà ­a de los Dolores de TostaChildren: Marà ­a de Guadalupe, Marà ­a del Carmen, Manuel, and Antonio Là ³pez de Santa Anna y Garcà ­a. Recognized illegitimate children: Paula, Marà ­a de la Merced, Petra, and Josà © Là ³pez de Santa AnnaNotable Quote: As general-in-chief I fulfilled my duty by issuing the necessary orders for the vigilance of our camp, as a man I succumbe d to an imperious necessity of nature for which I do not believe that a charge can be justly brought against any general, much less if such a rest is taken at the middle of the day, under a tree, and in the very camp itself. Early Life Santa Anna was born in Xalapa on February 21, 1794. His parents were Antonio Lafey de Santa Anna and Manuela Perez de Labron and he had a comfortable middle-class childhood. After some limited formal education, he worked for a short time as a merchant. He longed for a military career and his father procured an appointment for him at an early age in the Army of New Spain. Early Military Career Santa Anna quickly rose through the ranks, making colonel by the age of 26. He fought on the Spanish side in the Mexican War of Independence. When he recognized that it was a lost cause, he switched sides in 1821 with Agustà ­n de Iturbide, who rewarded him with a promotion to general. During the turbulent 1820s, Santa Anna supported and then turned on a succession of presidents, including Iturbide and Vicente Guerrero. He gained a reputation as a valuable if treacherous ally. First Presidency In 1829, Spain invaded, attempting to retake Mexico. Santa Anna played a key role in defeating them- his greatest (and perhaps only) military victory. Santa Anna first rose to the presidency in the 1833 election. Ever the astute politician, he immediately turned over power to Vice President Valentà ­n Gà ³mez Farà ­as and allowed him to make some reforms, including many aimed at the Catholic Church and the army. Santa Anna was waiting to see if the people would accept these reforms. When they did not, he stepped in and removed Gà ³mez Farà ­as from power. Texas Independence Texas, using the chaos in Mexico as a pretext, declared independence in 1836. Santa Anna himself marched on the rebellious state with a massive army, but the invasion was conducted poorly. Santa Anna ordered crops burned, prisoners shot, and livestock killed, alienating many Texans who might have supported him. After he defeated the rebels at the Battle of the Alamo, Santa Anna unwisely divided his forces, allowing Sam Houston to surprise him at the Battle of San Jacinto. Santa Anna was captured and forced to negotiate with the Mexican government for recognition of Texas independence and to sign papers saying he recognized the Republic of Texas. The Pastry War and Return to Power Santa Anna returned to Mexico in disgrace and retired to his hacienda. Soon there came another opportunity to seize the stage. In 1838, France invaded Mexico in order to make them pay some outstanding debts. This conflict is known as the Pastry War.  Santa Anna rounded up some men and rushed to battle. Although he and his men were soundly defeated and he lost one of his legs in the fighting, Santa Anna was seen as a hero by the Mexican people. He would later order his leg buried with full military honors. The French took the port of Veracruz and negotiated a settlement with the Mexican government. War With the United States In the early 1840s, Santa Anna was in and out of power frequently. He was inept enough to be regularly driven out of power but charming enough to always find his way back in. In 1846, war broke out between Mexico and the United States. Santa Anna, in exile at the time, persuaded the Americans to allow him back into Mexico to negotiate a peace. Once there, he assumed command of the Mexican army and fought the invaders. American military strength (and Santa Annas tactical incompetence) carried the day and Mexico was defeated. Mexico lost much of the American West in the Treaty of Guadalupe Hidalgo, which ended the war. Final Presidency Santa Anna went into exile again  but was invited back by conservatives in 1853, so he served as president for two more years. He sold some lands along the border to the United States (known as the Gadsden Purchase) in 1854 to help pay some debts. This infuriated many Mexicans, who turned on him once again. Santa Anna was driven from power for good in 1855 and went once again into exile. He was tried for treason in absentia, and all of his estates and wealth were confiscated. Schemes and Plots For the next decade or so, Santa Anna schemed at getting back into power. He attempted to hatch an invasion with mercenaries. He negotiated with the French and Emperor Maximilian in a bid to come back and join Maximilians court  but was arrested and sent back into exile. During this time he lived in different countries, including the United States, Cuba, the Dominican Republic, and the Bahamas. Death Santa Anna finally was given an amnesty in 1874 and returned to Mexico. He was then about 80 years old and had given up any hope of returning to power. He died on June 21, 1876, in Mexico City. Legacy Santa Anna was a larger-than-life character and inept dictator. He was officially president six times, and unofficially five more. His personal charisma was astounding, on a par with other Latin American leaders such as Fidel Castro or Juan Domingo Perà ³n. The people of Mexico supported him multiple times, but he kept letting them down, losing wars and lining his own pockets with public funds time and again. Like all people, Santa Anna had his strengths and weaknesses. He was an able military leader in some respects. He could very quickly raise an army and have it marching, and his men seemed to never give up on him. He was a strong leader who always came when his country asked him to (and sometimes when they didnt ask him to). He was decisive and had some crafty political skills, often playing liberals and conservatives off against one another to build a compromise. But Santa Annas weaknesses tended to overwhelm his strengths. His legendary treacheries kept him always on the winning side  but caused people to mistrust him. Although he could always raise an army quickly, he was a disastrous leader in battles, winning only against a Spanish force at Tampico that was ravaged by yellow fever and later at the famous Battle of the Alamo, where his casualties were three times higher than those of the outnumbered Texans. His ineptitude was a factor in the loss of vast tracts of land to the United States and many Mexicans never forgave him for it. He had serious personal defects, including a gambling problem and a legendary ego. During his final presidency, he named himself dictator for life and made people refer to him as most serene highness. He defended his status as a despotic dictator. A hundred years to come my people will not be fit for liberty, he famously said. To Santa Anna, Mexicos unwashed masses could not handle self-government and needed a firm hand in control- preferably his. Santa Anna left a mixed legacy to Mexico. He provided a certain degree of stability during a chaotic time and despite his legendary corruption and incompetence, his dedication to Mexico (especially in his later years) is rarely questioned. Still, many modern Mexicans revile him for the loss of so much territory to the United States. Sources Brands, H.W. Lone Star Nation: The Epic Story of the Battle for Texas Independence. Anchor Books, 2004.Eisenhower, John S.D.  So Far from God: The U.S. War with Mexico, 1846-1848. University of Oklahoma Press, 1989.Henderson, Timothy J. A Glorious Defeat: Mexico and its War with the United States. Hill and Wang, 2007.Herring, Hubert. A History of Latin America From the Beginnings to the Present. Alfred A. Knopf, 1962Wheelan, Joseph. Invading Mexico: Americas Continental Dream and the Mexican War, 1846-1848. Carroll and Graf, 2007.

Sunday, February 16, 2020

Biometrics are increasingly used to control access, critically Essay

Biometrics are increasingly used to control access, critically evaluate the benefits of two biometric technologies for a given s - Essay Example On the side of the policy, laws of environment that are new, targets, and regulations have been set at all governmental levels. Nanotechnology is one such significant technology that has gained popularity following the many advantages associated with its use. This paper seeks to outline the advantages, as well as disadvantages of nanotechnology with a focus on the overriding benefits of nanotechnology. Nanotechnology as used scientifically refers to the engineering of the functional systems at a level of molecular scale (Berube, 2006). Fundamentally, it entails the manipulation of matter at molecular and atomic level. It covers the current concepts, as well as works that are somewhat more advanced. Accordingly to Wade and Baughman (2005) the term nanotechnology was originally used to refer to a projected ability of constructing items from nothing using tools and techniques that are commonly used to come up with complete and high performance products (Murray, 2000). A somewhat more ge neralized definition of the term nanotechnology was put forward by the National nanotechnology Initiative that defines it as the process of manipulating matter whose dimensional size ranges from 1 to 100 nanometers (Kahn, 2006). As widely cited, nanotechnology is the key for today and the future. It is certainly pivotal in not only in the field of medicine but in various other fields (Kahn, 2006). Nanotechnology is quite diverse and ranges from extensions of certain conventional devices physics to new approaches basing on molecular self assembly, from developing of new materials with dimensions on a nano-scale to direct control of matter on an atomic scale. As widely cited, nanotechnology deals with application in the fields of science at a level of surface science, molecular biology, organic chemistry, micro fabrication, and semiconductor (Prasad, 2008). Nanotechnology just like any other technology, may be used to create new devices and materials with a range of applications such as electronics, energy production, medicine and biomaterials (Prasad, 2008). On a general perspective, nanotechnology has numerous advantages. First, nanotechnology can be useful in revolutionalizing many electronic procedures, products, and applications (Binnig & Rohrer, 1999). There are fields that have benefits from the use of nanotechnology. Among these areas that have benefited from the continued nanotechnology in terms of the electronic products include the nani-diodes, nano-transistors, plasma displays, OLED, and quantum computers among others (Binnig & Rohrer, 1999). Secondly, nanotechnology has contributed heavily towards the development of the sector of energy. The establishment of increased energy absorbing, energy producing, as well as the storage of energy in efficient and smaller devices is possible with the application of this technology (Wade & Baughman, 2005).

Monday, February 3, 2020

Economics & the Legal Environment of Business Research Paper

Economics & the Legal Environment of Business - Research Paper Example Macroeconomic factors The macroeconomic conditions are very important for business. Conducive macroeconomic conditions help a business to earn excellent profit, whereas unfavorable macroeconomic situations may convert the profits into losses. There are several macroeconomic factors that can influence the business operation of the company. Some of the vital factors are total production or GDP (gross domestic product) of the country in which the company is located, unemployment situation, prevailing and expected rate of inflation, and rate of interests. (Culp, 2001) If the country in which the company is located has been suffering from negative growth of GDP, then it will produce some adverse impacts on the construction industry also as it a part of the entire economy. For example, if a country is going through recession, then every industrial sector will feel the heat in the form of decreased demand and lower production. On the contrary, if an economy is going through economic expansi on with high rate of GDP growth then, purchasing power of the population will increase which might help in creating higher demand in the construction industry. (Culp, 2001) Similarly, unemployment situation is also a vital factor that might influence the business operation. ... (Culp, 2001) Inflation rate is also a quite vital thing to consider for the growth of a construction company. If the overall consumer price index for an economy is rising for quite a long time, then industry specific consumer price index will also feel its impact. Thus in the presence of high rate of inflation, consumer price index for the construction industry will also be quite high. This mainly happens because in the presence high rate of inflation in an economy costs of production in almost all the industries increase which is in turn reflected in the prices. Now in the presence of high consumer price index of construction industry, the construction company will loose many customers as the prices may not fit to the pockets of the customers. On the contrary, during low level of inflation, the company will get more customers and thus it can expand its production. (Culp, 2001) Interest rate is another vital macroeconomic factor in case of construction industry. This is so as most of the potential customers of a construction company very often depend on loans at the time of purchasing a product of this company. no matter whether the buyer is a government or any private agency or any individual, credit lending plays an important role here. Thus, if interest rate becomes higher, then the cost of borrowing becomes higher and consequently, the products of the construction company will look more expensive. This will simply reduce potential customers of the business entity. However, in the events of lower interest rate, the company will get more customers without changing its prices for its products. (Culp, 2001) Microeconomic factors: Microeconomic factors

Saturday, January 25, 2020

Principles of Fairness in Taxation

Principles of Fairness in Taxation Is it true to say that some forms of taxation are fairer than others? How might the present taxation system in the UK be improved to make it fairer? Ideas about the fairness of systems of taxation will always be subjective. Whilst wanting to enjoy the protection of the state and other benefits that taxation can provide, few citizens will be as keen to pay their taxes. There is little argument against the principle that taxes should be paid – the more difficult question is what constitutes a fair tax system? Adam Smith was one of the first economists to try and address the issue. He devised four principles for a fair tax system: that citizens ought to make a financial contribution to the state according to their own income and ability to do so; that taxes should be certain rather than arbitrary; that the collection of taxes should be done at a time and in a manner that is convenient for the taxpayer and; that taxes should be kept as low as possible and involve as little time and expense to the taxpayer as is possible. In a more modern setting, Smith’s principles can be summarised as equity, certainty, convenience and efficiency.[1] Equity of taxes is perhaps the most important of the principles. The Poll tax protests of the early 90s show what public reaction can be like if a tax is widely believed to be unfair and the Council Tax in place today continues to court controversy. The tax forces people on low incomes to pay out up to thousands of pounds a year in tax, with rates often dictated by central government. It is also unfair as the levels of council tax can vary greatly according to the efficiency of their local council. People on the same income living in different areas of the country can have vastly different council tax bills, with no great difference in the quality of their local services. Again, it appears to be the poorest that suffer – the poorest in the UJ pay four times as much as the rich as a proportion of income.[2] A contrary argument in respect of council tax however is that taxation should be agreed more at a local level when possible. 96% of taxes in the UK are levied centrally [3] More flexibility for local councils and the involvement of local people into taxation and spending decisions could help ensure that local needs are better met. Central Government cannot always make the correct local decisions and communities need to have the capacity to respond to local issues. There is certainly evidence that the UK tax system as whole is unfair and weighted so that the poor have a proportionately larger tax burden than the rich. Looking at all taxes paid, the poorest 20% of the UK population pay 42% of their income in taxes as opposed to 34% paid by the richest 20%.[4] The administration of a tax system should also be fair and efficient. Whilst self-assessment in the UK has helped improve this to some extent, a large part of the administrative tax burden in the UK is still with the taxpayer and this is unfair. Also, with a complex tax system, administration becomes even more expensive with small businesses in particular having to find funds for tax experts to conduct their tax affairs. Fair taxation also entails that citizens have a good understanding of the taxes that they have to pay and that the legislation for taxation is clearly defined. Poorly written legislation will always be open to misinterpretation and accusations of unfairness. Some taxes in the UK, such as corporation tax or VAT are often misinterpreted and this can again be seen as unfair on those who pay more simply because they do not have their own tax expert to make the most of the legislation for them. The confusion amongst UK taxpayers as to how and when they pay their taxes is clearly a weakness in the system. A summary of the principle taxes collected in the UK is required in assessing the fairness of the UK’s system. There are three types of tax base within the UK system; income which includes income tax and corporation tax; wealth capital which includes capital gains, inheritance tax and stamp duty and; expenditure which includes value added tax and excise duties. The income tax base that includes personal income tax and corporation tax is the tax that provides the most revenue. Total tax receipts for 2005/06 were an estimated  £483 billion and income tax provided 28.1% of this income.[5] There are however arguments that current levels of personal taxation are unfair. The Tax Reform Commission for example suggests that the basic rate of income tax should be set at 20%, that the personal allowance should be increased to  £7185 and that the 10% rate should be abolished altogether, something that would see 2.5 million of the lowest paid people stop paying income tax altogether. [6] Some personal allowances within the income tax system do already help in terms of equity – for example those over 65 have a personal allowance of  £7090 before tax compared to a £4895 allowance for those under 65. What is clear however is that the current levels of personal taxation against the lowest paid in the UK seem inappropriately high and should be reconsidered. National Insurance is a further example of this. Like income tax it is a direct tax on earnings yet different in that that it is linked to certain social security benefits. In practice however there is little relation between National Insurance payments made and benefits received for many individual contributors. There are a number of failures in the UK’s personal taxation in terms of fairness and it is the least well off that suffer Including income tax, NI contributions and loss of tax credits, somebody working 30 hours a week on the minimum wage can pay a marginal tax rate of up to 70%, plus the likelihood of further penalties through the loss of means tested benefits.[7] The marginal tax rate is much noticeably lower for those with a higher income,. There are certainly reforms that could improve and make fairer the current personal tax system. Reduced personal taxation, increased personal allowances and a reduction of the basic rate to 20% would help with this. The abolition of tax-free employee benefits and allowances would also simplify the system and a merging of income tax and National Insurance should be considered. Capital gains tax is the primary tax collected within the wealth tax base. It is a tax levied on gains made from the disposal of assets by individuals. The timing of this tax allows planning by the taxpayer who can prevent the accruing of excess liabilities – in this respect the tax meets the requirements of certainty. It had generally been seen as one of the fairer taxes from when indexation allowance was introduced in 1965 yet this can be questioned in more recent years since the indexation allowance was abolished and taper relief. Introduced. The timing of capital gains tax is also relatively fair in that it allows taxpayers to plan their returns to prevent excess liabilities being accrued. Inheritance tax is the other principle capital tax. This is seen as an unfair tax by many of the middle classes who see it as an unjust tax on properties and savings that their parents have left for them. Inheritance tax brings in substantial funds for HM Treasury with an estimated yield of  £3.3 billion[8] , yet a fairer system suggested by the Tax Reform Commission would be a shorter term capital gains tax on death excluding the family home – for many citizens liable for inheritance tax, the inclusion of property in this tax is seen as the most unfair aspect. Finally, there is scope for making business taxes in the UK fairer and more appealing to investors. The current tax rate of 19% for small companies is fairly low in comparison to international standards, yet in other areas such as relief on capital expenditure, rules on inward investment and taxation of overseas profits, UK taxes are less attractive to overseas investment. Changes to aspects of business taxes would help small businesses in particular and seem fairer to those who pay them. The complexity of business tax is also seen as unfair by many small businesses. It increases the cost of running a business the administrative burden of tax regulation on UJ businesses currently runs at  £5.1 billion, equating to 0.5% of GDP. [9] The fairness of taxation systems is a contentious issue. Some systems of taxation will always appear fairer than others, yet this will largely depend on who is paying them and the financial position of the individual. In the UK today, the burden on the lowest paid initially seems unfair, yet the richest in society will argue that a higher tax on their wealth is a disincentive to enterprise. The middle classes will see something like inheritance tax as unfair, whilst the poorest will see it as perfectly reasonable. A lower overall tax burden for UK citizens is desirable and lower tax margins for the poorest would undoubtedly make the system fairer. More radical proposals such as the introduction of a much more simplified flat tax have been mooted, yet it is improbable that such a system could meet the demand for public expenditure in the UK today. The basic principles of Adam Smith should still apply to the system of taxation in the UK today. Taxes should be fair, certain, convenient and efficient and whilst the UK system does not fully meet those criteria at present, tax reform should continue to work towards this standard. References Adam S Browne J, A Survey of the UK Tax System, Institute for Fiscal Studies Briefing Note, BN09, March 2006 Lymer A, Oats L Hancock D, Taxation Policy and Practice, Accounting Education Ltd, Birmingham, 2003. May J King M, The British Tax System, Oxford University Press, New York 1990 Tax Reform Commission, Tax Matters – Reforming the Tax System, institute for Fiscal Studies Publication 2006 http://www.libdems.org.uk/community/issues/counciltax.html 1 Footnotes [1] p2 Ch 2, Lymer, Oats Hancock, Taxation Policy and Practice, Accounting Education Ltd, Birmingham, 2003 [2] www.libdems.org.uk [3] (Stoker Gary, Councils need more taxation freedoms, p22 The Guardian July 3 2001). [4] www.libdems.org.uk [5] p3 Adam Browne, A Survey of the UK Tax System, Institute for Fiscal Studies Briefing Note, BN09, March 2006) [6] p7 Tax Matters 2006 [7] p57 Tax Matters 2006 [8] p17 Adam and Browne 2006 [9] p21 Tax Matters 2006.

Friday, January 17, 2020

Johnson and Johnson Analysis Essay

Executive Summary This report was carried out in order to show the scenario planning of Johnson and Johnson .The report provides information about the history of the company, countries of operations and the sectors of operations .The company sales have seen significant growth in recent years and US have the highest percentage of sales of about 44% .The report also draws attention to the PESTEL framework of the pharmaceutical industry showing how Political ,Economical, Social ,Technological, Environmental ,and Legal factors affects companies operating in this industry .Johnson and Johnson have contributed to the environment and also helps in improving living in the society through providing of valuable drugs to cure several diseases and having good cooperate social responsibility. The SWOT Analysis of Johnson and Johnson shows that the company is one of the top players in the industry and has a lot of potential for further growth due to financial strength and experiences. The company sales has increased worldwide allowing for its expansion in more countries and they carry out further research and development on new products. Johnson and Johnson research and development is helping to identify new opportunities which in turns help in complimenting company strength .Several ranges of opportunities are available for the company and the breakthrough in technology and innovations has allowed for new products and services to be available for consumers. Further investigations shows the Porter five forces where threat of new entrant for the pharmaceutical industry is low and posses low threat to Johnson and Johnson as the company is already established and have a good number of customers around the world .The bargaining powers of buyers and suppliers , rivalry among competitors and threats of substitute are also discussed . The company is recognized as the 6th largest in the world for consumer health and the world largest providers of diverse medical diagnosti c devices, It is recommended that Johnson and Johnson reach out to more people around the world and focus on the rural areas to be able to help solve more deadly diseases in the world hence improving their cooperate social responsibilities. Table of Contents 1.0 Introduction Johnson and Johnson founded in 1886 is a United States multinational company which specializes in medical devices and diagnostics, Pharmaceuticals and consumer products. The companies headquartered in New Brunswick, New Jersey have around 250 subsidiaries companies and operations in over 59 countries. Johnson and Johnson balance their short time and long time goals in their strategic planning by focusing on the important sector and fundamentals of the pharmaceutical business. They invest heavily in research and development and unveils new business opportunities .The company also focus on environment ,employees wellbeing and safety precautions to ensure they conduct business in an ethical manner. The company is included in the Fortune 500 companies and they help in improving quality of life in the world by researching on health care products which will help cure several dangerous diseases in the world. Their researchers are also committed with working with mothers to ensure they provide product that best meet the healthcare needs of mothers. The report include information about the history of Johnson and Johnson ,the PESTEL analysis of the pharmaceutical sector ,the SWOT analysis of the Johnson and Johnson and the Porter five forces which affects the level of competition in the pha rmaceutical industry . A conclusion and recommendation was also provided in the report. 2.0 Background of Johnson and Johnson The history of Johnson and Johnson dates back to 1886 which was founded by three brothers on the idea of using sterile suture alongside bandages to treat wounds. Since its inception it has grown to be one the most comprehensive manufacturer of health care products and also a well-established provider for the pharmaceutical market. The company is headquartered in New Brunswick, New Jersey with around 250 subsidiaries companies and operations in over 59 countries and over 120,000 employees, the company products are sold in over 165 countries. Barron magazine in 2008 ranked Johnson and Johnson the world most respected company and in 2011 they  recorded worldwide sales of $65 billion. (Johnson & Johnson 2012) Johnson and Johnson business are in three segments which are Pharmaceuticals, Medical devices and Diagnostics, and Consumer products. The current chairman of the company is Alex Gorsky he took over from William Weldon in 2012. Pharmaceutical segment produces several medicines which helps cure most of the world most dangerous and widespread diseases products under this category include anti-infective, dermatology, neurology , pain management anti-psychotic and several other products ,the products are usually distributed directly to retailers ,and hospitals and health care professionals for prescription to patients. Johnson and Johnson is committed to help people have healthier lives and live longer by contributing to research of deadly diseases and finding possible cure for them ,Johnson and Johnson invested about $5.1 billion in 2011 for pharmaceutical research and development of new medicines. In 2013 the pharmaceutical segment contributed about 39% to the company annual revenue. The company consumer health segment include products like baby care ,skin care, oral care women health care ,wound care as well as wellness and nutritional products . The products are readily available across several distributors stores, pharmacy and retails outlet. In 2013 the consumer health segment contributed 21% to the company total revenue. While the Medical devices segment produces varieties of innovative products which are primarily used by health care professionals in several fields which include diagnostics ,vision care ,surgery ,diabetes treatment ,sports medicine and other products . The products are distributed to wholesalers, retailers, pharmacy, and hospitals. In 2013 the Medical devices and Diagnostics contributed 40% to the company total revenue. Johnson and Johnson sales have seen significant increase in recent years with sales of 29.5 billion in 2010 and 31 billion to international market making total sales of 61 billion. In 2011 sales of 28 billion to United States and 36 billion to international market making a total of 65 billion for the year and sales of 29, billion to US in 2012 and 37 billion to international market making total sales of 67 billion in 2012. This shows Johnson and Johnson products are doing well both in the United States and in the international market. Figure 2.0 Johnson and Johnson sales by Geographical Region Adapted from http://www.slideshare.net/mortress/johnson-johnson-27883863 on May 2 ,2014. The figure above represent the percentage of sales by the geographical area with US having the highest percentage of sales and Asia -Pacific and Africa 25 % ,Europe 20 % and Western hemisphere 11 %. Johnson and Johnson was ranked in Newsweek Green Rankings as the third in United States among large companies that ensure environmental friendly operations. Examples include reduction in water use and wastage also increase in company transparency. They are member of national Green power partnership and a report published on the company website shows how the company intends to reduce waste usage and disposal also introducing several new sustainable products which are eco friendly in year 2015. 3.0 PESTEL Framework of Pharmaceutical Industry PESTEL analysis is a comprehensive useful and structured tool which help significantly in analyzing the Political, Economic, Social ,Technological, Environmental and legal external factor affecting an industry. It is very useful to identify external factors which is likely to impact future strategies (Barry, 2010) . it also effective for business planning ,marketing and product development by helping to understand market growth, business potential and directions of business operations. The pharmaceutical industry has a number of challenges this challenges can be clearly identified using the PESTEL analysis hence allowing for proper strategies to be undertaken. 3.1 Political Factors The Pharmaceutical industry has seen several increases in political attention of recent years. This is due to the role health care plays and its economic importance. Political interest affects the overall health care sector making the pharmaceutical companies to lobby with government in many of their activities .The challenges of the companies to provide affordable medicines and right to make profits comes along side economic hardships. Pharmaceutical companies must be able to respond actively to shift in government policies and should adhere to trends of ethics, compliance and  accountability in order to be successful in the market (Bennett, 1998). Health has become expensive and several debates on health care like the US Medicare debate and UK National Health Service debate are aimed to ensure health care are affordable and not financial burden. The regulations of pharmaceutical companies around the world has become more stringent increasing the cost of doing business in the indu stry, Johnson and Johnson operates worldwide and they must keep updated of the political situation which may affect their operation of in all country they have operations. 3.2 Economic Factors The pharmaceutical industries has seen a lot of mergers and acquisition of recent years the acquisitions has helped in providing availability of new products and comprehensive database of pharmaceutical products. Most of the companies are funded through cash flow and banks loans and some through the sales of shares and securities .Even with the global economic crises the money spent on health care still continue to increase. Pharmaceutical companies operating internationally should be aware of the currency problem they may face for example when the Ireland switched to euro it cause a lot of difficulties such as accounting and it takes a lot of time for it to be convenient . The pharmaceutical industries should be able to predict the economic challenges they are likely to face and ensure they use all opportunity for growth when they have it. 3.3 Social Factors Most Companies around the world integrate both social and environmental factors in their business operations and also in dealing with their stake holders which is a concept of cooperate social responsibilities. Pharmaceutical companies have contributed a lot to the health care system and have produce a lot of products which help in curing dangerous and harmful disease. Pfizer produces liptor which helps significantly in controlling cholesterol and is usually prescribed for diabetes. The industry should be able to scan the problem of obesity among children and be able to control through providing sufficient health care to fight it .The industry must be able to swiftly respond to changes in the environment and should adhere to ethical and corporate philanthropy so that the society can benefit from  their operations. 3.4 Technological Factors The increase in technological research has seen many development in the pharmaceutical industries this force the top players in the industry to adopt this innovation and invest spending on research and development to encourage innovation in the sector. Modern technology have changed the way most pharmaceutical companies operate and they have to keep updated to the change in technology in order to provide the best solutions to customer problem .The advance in technology has created several new business and service which include social media health care ,customized treatments and other services 3.5 Environmental Factors Stake holders of pharmaceutical industries are now becoming more aware of the need for the companies to be proactive in environmental agenda .The business operation should be linked one way or the other to issues concerning environment. There are several opportunities in ensuring companies incorporate environmental issues into their cooperate social responsibilities hence allowing for development of new product which are eco friendly and cater for the need of the environment. Elder generation consumes more drugs than the young ones which is a cause of concern and most companies put more emphasis for drugs research on elderly patients above 65 years. (Johnson and Johnson, 2008) The society deserve to have access to good health care services and the industry should play a vital role in ensuring research for drugs that are eco friendly and best meet customer demands. 3. 6 Legal Factors Companies operating in the pharmaceutical industries have a lot restriction and must ensure they comply with the regulatory and legislative standards. The breakthrough in internet is also changing the legislative boundaries as more people demand for rights of better and affordable healthcare .In many developing countries the social environment and political factors influences the decisions pharmaceutical companies make in providing health care and drugs .Several regulatory bodies check for food and drugs in the market and (F.D.A) food and drug administration conducts product testing labeling and other related operation in verifying drugs and food. They charge some fees  in submission and review of application .Also the Irish medicine board has power over Trinity Biotech in regulating the market of introducing new products into America. (Trinity Biotech, 2008) The legal changes in a county can affect the industry positively or negatively, it is the duty of companies operating in thi s industry to keep up to date with legal changes as they occur in the country. 4.0 SWOT Analysis. 4.1 Strength Johnson and Johnson has built a strong brand image since its inception in1886 and have helped significantly in solving several health problems by providing drugs that solve illness and diseases. The company offers a range of diversified products which cut across baby cares surgical products, pharmaceutical products, internet publishing women sanitary and several more and have built a wide range of customer loyalty. The companies have significant sales and sufficient marketing strategies allowing it to be one of the top players in the world in provision of health care products. Johnson and Johnson have about 29,950 internet domains and conduct business globally allowing for global sales of their product and hence differentiating them from competitors. The company supports environmental awareness and work on several programs such as introduction of Health future 2015 which is aimed at allowing the society to be more health cautious. Johnson and Johnson has operations in more than sixty(60) countries and have about 275 subsidiaries companies hence allowing for a comprehensive economies of scale and strong customer database. 4.2 Weaknesses Johnson and Johnson faces several pressures globally to reduces prices of products and preserves expirations of copyrights .The company spend a lot of time ,money and resources on research and sourcing for information. Diversification is also a weakness for Johnson and Johnson as they spend more money trying to grow other sector of their business which they could  invest more resources on the highly profitable sector. Competitors such as Pfizer and Abbott laboratories are becoming more specialized than Johnson & Johnson concentrating more on pharmaceutical product and having a big market share in the sector. A subsidiary of Johnson and Johnson recalled 43 over the counter children medicines which include Benadryl, Tylenol because it was revealed by US that some of the products do not meet the specifications. Johnson & Johnson also recalled Auricular surface replacement in 2010 due to failed prostheses rate increase. 4.3 Opportunities Johnson and Johnson can grow significantly since it’s an established brand in the market by concentrating on more ranges of product for economy class and improving presence in rural communities which will help see company growth also it has a lot of opportunities to improve on the market share by focusing on technological innovations and product development . Acquisition of customer health unit of Pfizer is also a major boost for Johnson and Johnson which will help develop the pharmaceutical sector also acquisition of other related pharmaceutical companies will make Johnson and Johnson strengthen its capacity and be able to cover more countries around the globe. (MoneyNews.com) Johnson and Johnson research is improving and they made a breakthrough research in cancer therapy. Zytiga has captured about 30% prostate cancer market in the United States and saw a sales growth of 70% globally as a result of strong share and market growth. 4.4 Threats Strong competition from pricing pressure and global currency fluctuation is a threat to Johnson and Johnson, despite having a strong portfolio of medical devices and diagnostics it is facing a serious pricing pressure for instance the segment growth is only about 0.5% .Other forms of threats to Johnson and Johnson is the brand image weakness due to the recalls of drug by Johnson and Johnson from the market. The currency risk of doing global business has a negative impact and intentional pharmaceutical sales reduced by 2% due to the movements in currency. Competition risks is a serious problem for Johnson and Johnson and they face risk of losing patent for their best selling drugs in few years to come for instance their drug Remicade which generated about 6.2 billion in revenues for the company in 2012 will lose its Europe patent in 2015. This may cause their pharmaceutical sales to reduce due to several competitions from other lower priced drugs companies. 5.0 Porter Five Forces In the pharmaceutical industry there are several companies with varying interest. Innovation in the industry is one of the main factors driving growth and economic success .The comprehensive positioning of a company is important as the society is well networked and consumers are continuously exposed to several new products, marketing campaigns which may confuse the consumer on which product to get or which pharmaceutical company is best to patronize. Companies in this industry should ensure their messages are direct, simple and supports customers’ needs. Attention should be focused on the customers and competitors in order to make the company attain a valuable position in the market (Jobber, 2006) A company must ensure the follow this criteria to successfully position themselves in the market this criteria include consistency, credibility ,clarity and competitiveness. Figure 5.0 Porter Five Forces Adapted from http://www.scribd.com/doc/63026751/PESTEL-Analysis on May 2 ,2014. 5.1 Threat of New Entrant Threats of new competition is quite low in the pharmaceutical industry ,the high cost associated with research and development of drugs serve as barrier to allow new companies to easily join this industry. Government regulation of medicines and drug related products is also a major head ache for companies trying to enter the business. The threat of new entrant will not influence Johnson and Johnson because it has developed to be one of the biggest pharmaceutical company having operations around the world and have the finances, customer loyalty and experience to expand its market and carry out new product research. New entrant will face several problem including problem of expenses, research and development, government restriction and regulations hence letting for only few or no new entrant into the industry. 5.2 Degree of rivalry among existing firms The competition in the pharmaceutical industry is very high and many companies tend to come out with drugs and product which are more effective than the competitors. The main competitors in this industry are in private and public sector where competition is based on the reliability of products, pricing and also customer service. Mergers and acquisition began in the last century this are due to the threat of company patent expiration. Evidence shows that sales decrease significantly as a result of many companies producing similar product. (American Economic, 2006) Competition among rivals is not likely to have high impact on Johnson and Johnson, although the demand of medical supplies increases but the prices still remain stable so the competition in prices is not much. Johnson and Johnson also have several sectors which the company focuses on hence creating a wide range on several opportunities and allowing them to have added advantages over other competitors. 5.3 Bargaining Power of buyers The increase in price of drugs have made patients to lose their bargaining power and consumer have no choices but to but the drugs prescribe to them by the doctors. The buyers of pharmaceutical products are all in different places and they have no power to influences the pricing of the products. When drugs are patented companies may set prices to include high profits but as soon as the generic versions are available buyers then have more bargaining power. Most buyers tend to switch to generic products that are more affordable and provide related functions. 5.4 Bargaining power of suppliers The bargaining power for pharmaceutical industry is low due to sales of product mostly concentrates on the top players allowing for a low bargaining power for suppliers. Johnson and Johnson use a standardized manner in choosing suppliers for different categories of their product which include the medical devices and diagnostics, Pharmaceuticals and other products.  Although the suppliers have little or no power in bargaining the prices of the product, they may influence the prices for the market in a particular country. 5. 5 Threats of Substitute The demand for substitute product in this industry is on increase the demand for generic product is high because the brand name products are expensive .The generic drugs companies have little cost associated with research and development allow them to be able to provide similar drugs at much cheaper rate. The threat of substitute for Johnson and Johnson is high due to the availability of traditional medicinal herbs and also other related generic product which claims to do the same function as most of the branded product for Johnson and Johnson. Some of the traditional medicines are even more expensive and customers tend to believe the branded product due to the fact that they may get compensated when they face any problem using the products. 6.0 Conclusion and Recommendation Johnson and Johnson is an established company with a good research and development team The company also have enough finances to take care of daily operation and with global presence around the world they revise their vision in order to increase their products and services to customers. Their strategy also involve identifying the problem people face globally in the world and trying to provide solution to them hence helping in improving the way of life in the society. Johnson and Johnson have built a reputable brand in the world and it is recommended they go deep down into the rural areas and poor countries to improve way of living. Provide free vaccination for children and help in providing affordable drugs to people that cannot afford mostly the under developed countries. Also it is recommended they help in making awareness of protecting the environment. They should concentrate more on the segment that provide most profit for the organization and not waste time trying to develop segment which does not bring much profit to the organization. This will allow for further research and development of the sector most especially the pharmaceutical segment of their operations. 7.0 Referencing Alex (2013). Johnson and Johnson SWOT & PESTEL analysis .Retrieved online from http://anelecka.blogspot.com/2013/01/johnson-johnson-1.html.Accessed May 25,2014. American Economist (2006) Global competition and the Pharmaceutical Industry in theUnited States Retrieved from http://www.allbusiness.com/government/4062804-1.html Accessed on 22nd May 2014. Barron Magazine The Market’s Finest, by Michael Santoli, Barron’s Magazine, September 2008. Dhruv, M (2003). Factors affecting Phamaceutical industry strategically Retrieved from http://www.slideshare.net/mortress/johnson-johnson-27883863 on May 2 ,2014. Implementation. Oxford: EG Books, Elsevierp.13 Jobber, D.,Fahy, J. (2006)Foundations of Marketing: , London: Mc-Graw-Hill Johnson & Johnson (2011) .Fourth-Quarter and Full-Year Results | Johnson & Johnson†. Retrieved from http://www.Jnj.com. on May 18, 2014. MoneyNews (2006) â€Å"Johnson & Johnson to Buy Pfizer Unit†. Retreived from www.moneynew.com on May 22, 2014. Trinity Biotech (2007) Trinity Biotech Annual Report Plc [online] Retrieved fromhttp://www.financialregulator.ie/data/in_mark_annurepfiles/Trinity%20Biotech%202007.pdf on 22nd May 2014.